Last updated: October 4, 2026
Mature Beauty Corner (maturebeautycorner.com) is an independent publication run from the United Kingdom. Its owner decides how the information described here is used, which makes the owner the “data controller” under UK and EU data protection law. For any privacy question or request, email hello@maturebeautycorner.com .
You can read every page without an account. This site doesn’t sell personal information, doesn’t show ads and doesn’t use advertising cookies.
What we collect and why
| Information | Who handles it | Why | Legal basis (UK and EU GDPR) |
|---|---|---|---|
| Pages viewed, time on page, scrolling and clicks (including clicks on Amazon links), browser and device type, the page that sent you here, and approximate location (country or city, worked out from your IP address) | Google Analytics 4, run by Google for us | To count visits and see which pages and links are useful, so we can improve the site | Legitimate interests (understanding and improving the site) |
| Connection details such as IP address, browser and the address requested | Cloudflare, which hosts and delivers the site | To deliver pages, keep the site secure and produce aggregate traffic statistics | Legitimate interests (running a secure website) |
| Emails you send to hello@maturebeautycorner.com | Cloudflare Email Routing forwards them to the owner’s Gmail inbox (Google) | To read and answer your message | Legitimate interests (answering you) |
We don’t ask for your name, account details or payment information, and we don’t knowingly collect sensitive information.
Cookies and similar technologies
| Name | Set by | Purpose | Expires |
|---|---|---|---|
_ga |
Google Analytics, on maturebeautycorner.com | Tells visits from the same browser apart, using a random ID | 2 years |
_ga_<ID> |
Google Analytics, on maturebeautycorner.com | Keeps track of the current visit | 2 years |
analytics-choice (local storage) |
This site | Remembers your analytics choice below | Until you clear it |
crl-prime-banner (session storage) |
This site | Shows a promotional banner once per visit, while one is running | When you close the tab |
Google signals and advertising personalization are turned off in our Google Analytics setup, so the analytics data isn’t used for ads.
- UK visitors: analytics cookies are used only to measure and improve this site. UK law (the Privacy and Electronic Communications Regulations, as amended by the Data (Use and Access) Act 2025) allows this without asking first, as long as you are told and can object. You can turn analytics off at any time below.
- EU, EEA and Swiss visitors: analytics cookies stay off unless you allow them below. While they’re off, Google Analytics can still receive a page-view signal without cookies or any identifier stored on your device.
- Everyone else: analytics is on unless you turn it off below.
Your analytics choice
Analytics choices need JavaScript. With JavaScript off, Google Analytics doesn't run either.
You can also block or delete cookies in your browser settings, or install Google’s opt-out browser add-on .
Amazon and other links
As an Amazon Associate I earn from qualifying purchases. Amazon links on this site include our tracking ID. If you click one, Amazon learns that you came from this site and may set or read its own cookies on Amazon’s website. Amazon reports only totals of clicks and orders to us, never who bought what. See Amazon’s Privacy Notice . Other websites we link to have their own privacy policies.
Sharing and transfers outside the UK
We share information only with the providers named above, which handle it for us under their data processing terms: Google and Cloudflare . Both may process it in the United States. They protect those transfers with the EU-US Data Privacy Framework and its UK Extension, or with standard contractual clauses and the UK International Data Transfer Addendum.
We don’t sell personal information or share it for targeted (“cross-context behavioral”) advertising.
How long we keep it
- Google Analytics event data: no longer than 14 months, then deleted automatically. Reports only show totals.
- Cloudflare connection logs: kept by Cloudflare for short periods under its own policy.
- Emails: kept only as long as we need them to deal with your message.
Your rights
UK, EU, EEA and Swiss residents: you can ask to see the personal information we hold about you, have it corrected or deleted, object to its use (including analytics), restrict its use or get a copy. Email hello@maturebeautycorner.com ; we reply within one month. You can also complain to the UK Information Commissioner’s Office (ico.org.uk ) or your local data protection authority.
US residents: we don’t sell or share personal information, don’t use it for targeted advertising and don’t collect sensitive personal information. You can ask what we hold about you or ask us to delete it by emailing hello@maturebeautycorner.com . Browsers’ “Do Not Track” signal has no common standard, so this site doesn’t change its behavior when it receives one; use the analytics choice above instead.
Children
This site isn’t aimed at children, and we don’t knowingly collect information from anyone under 13 (or under 16 in the EU).
Changes to this policy
When our data practices change, we update this page and the date at the top.